Dhanteras, also known as Dhanvantari Trayodashi, marks the beginning of the Diwali festive season. The word Dhan translates to Wealth and the Teras translates to 13th and is related to the 13th lunar day of Krishna Paksha in the Hindu calendar.
Why is Dhanters Celebrated?
Observed two days prior to Diwali, On this day, Lord Kuber and Goddess Lakshmi are worshiped in households and offices wishing for wealth and prosperity.
Dhanteras commemorates the birth of Lord Dhanvantari, the God of Ayurveda and Avatar of Lord Vishnu.
Why is Dhanteras Auspicious for Buying Gold?
According to an adage, the newly-wed wife of the 16 years old King Hima drove away the God of death, Yama; who was entranced and blinded by the brilliance of lamps and heaps of Gold ornaments along with gold and silver coins that lay before him. The King’s wife saved his life by blocking the sleeping chamber with the heap of wealth. Since then this day is celebrated as Dhanteras and is considered highly auspicious for buying gold and silver as these precious metals are said to protect from bad omen.
Jewellers see a rise in demand for this yellow metal every year as Indians flock to buy gold in the form of either jewellery or coins on this auspicious occasion. Even some jewellers keep their shops open from early morning to midnight to manage the crowd.
It is the time of the year when people in the market are in a buying frenzy. Household appliances, utensils, vehicles, electronic gadgets; but what stands out is the rush to buy gold.
Why should you buy Digital Gold on Dhanteras?
We know buying gold on Dhanteras is an expensive affair as the prices are on the rise due to the increase in demand. Don’t Worry, you won’t be advised against buying gold; rather invest in gold smartly considering buying digital gold this Dhanteras.
Reasons why buying digital gold is the best investment on Dhanteras -
- Buying gold jewellery is quite expensive, especially during festive season making it unaffordable for many. Opposing that 24K digital gold is within everyone’s reach now. You can buy digital gold by investing a very small amount on Dhanteras.
- 24K digital gold price doesn’t cost you any additional making charges. You get the gold for the price you pay.
- You don’t need to stand in a long queue all day to buy gold, digital gold comes with a purchase with the comfort of your home.
- Unlike physical gold, digital gold is backed by 24K gold of 99.9% purity.
Add to the fact that digital gold is safer, easy to store, transparent and convenient to buy and sell. The auspicious timing to buy gold during Dhanteras, 23rd October 2022, is between 6:27 AM to 6:02 PM. This Dhanteras invest in digital gold and bring good luck to you and your family.